Sales: Focus on the solution, not on a product.
Are you interested in purchasing a product or interested in solving your problems?
Then, the answer will be a solution.
Humans tend to find a solution to their problems.
It can be related to their personal life as well as business. But, they are in a race to find a solution—a way to tackle their problems.
Every business starts by finding solutions to people's problems. It begins by identifying the issues and finding out a solution for those problems.
The same is for sales.
Unless and until the sales team recognizes their prospects' issues and pain points, they will never be successful in selling their products.
Here are three best practices in sales to find a prospect's problem and solution
Go for deep research:
Before you pitch any solution to your prospect, it is necessary for you as a sales rep to have
on the problems of your prospect, pain points, their requirements, their budget, etc. You know this will help you in the long run with the prospect.
Focus on problem and solution:
Go for a short brainstorming whether the product you are offering solves all the problems of your prospect? If yes, then pitch accordingly. If no, then find what features of your product can reduce the issues and pitch, therefore.
Be honest with your prospect:
If there is no way your product can solve your prospect's problems, then be open and fully clear with your prospect. There will be a chance to suggest the best solution for the issues they are facing away from your product. It builds up a good connection with your prospect and, at the same time, builds credibility for the organization. There are chances that they might end up suggesting your product to someone else.
In sales, "It's not your product which is sold; it is the solution bought by your prospect in the form of a product."
Unlock your sales productivity
Drive More Pipeline
Close more opportunitiesAchieve Revenue Goals
Generate More revenueThe average sales rep spends 60% of their time on non-selling activities. Salescamp helps sales people sell more without spending more time on non-selling activities
“I was a bit skeptical at first, but I'm pleasantly surprised by how easy and also powerful Salescamp is. It's great for creating your customer lists, creating, tracking and managing deals, following the pipeline, and messaging leads. It has all features of a premium crm.
The best thing is that it works intuitively, I like to be in my sales dashboard, it is not overwhelming like some others. There are some minor bugs here and there, but get fixed rapidly too.”
Emon
CEO, Aven TechnologiesSimplicity is key. This is what Salescamp does very good, while offering all features needed for effective sales tool.I would like to see more integrations with our marketing tooling
The best part about Salescamp is that it not only provides all the functionalities required for the sales team abut also it is very user friendly and easy to adapt.
Jack
CEO, Acme CorporationThis has a lot of features that you would want in a CRM. There is so much value in the fact that you don't have to be married to a telephony service. When you click to call it will give the option to call with the existing soft phone on your computer.
Simple, minimal, clean. I was up and running in minutes with 7 team members in less than 10 minutes. Transparent product RoadMap, it's good to be a part of the journey. They have a long way to go.
Sayanta b
Manager, Treva Agency“I was a bit skeptical at first, but I'm pleasantly surprised by how easy and also powerful Salescamp is. It's great for creating your customer lists, creating, tracking and managing deals, following the pipeline, and messaging leads. It has all features of a premium crm.
The best thing is that it works intuitively, I like to be in my sales dashboard, it is not overwhelming like some others. There are some minor bugs here and there, but get fixed rapidly too.”
Emon
CEO, Aven TechnologiesSimplicity is key. This is what Salescamp does very good, while offering all features needed for effective sales tool.I would like to see more integrations with our marketing tooling
The best part about Salescamp is that it not only provides all the functionalities required for the sales team abut also it is very user friendly and easy to adapt.
Jack
CEO, Acme Corporation
